Google Pixel Women's Bundesliga.
Bundesliga Kick-off.
After the FIFA Women's World Cup 2023 is before the kick-off of the Google Pixel Women's Bundesliga. To celebrate the power of 12 different teams in Germany's most important women's league, we featured all the highlights of women's football: more togetherness, more eye-level with the fans, more honesty and even more spectacular football. It's "Football in a different league" – from Bremen to Munich and from Cologne to Leipzig.
Besides our two main edits (30" and 15"), we also let our Bundesliga players experiment with the new Pixel 8 feature "Best Take" and created a bunch of presenter spots (7") framing the Google Pixel Frauen-Bundesliga matches. One before the match begins ("Kick-off for the Women's Bundesliga"), one right after the first halftime ("We'll be right back with the Women's Bundesliga), one right before the second halftime ("Let's continue with the Women's Bundesliga"), one after the match ("That was the Women's Bundesliga") and a generic one on top ("The Women's Bundesliga").
Additionally we created a 3" edit, where the players take a Pixel selfie and highlighted some of our hero players in a "L-Frame" presenter ad, before, during and after the Bundesliga matches.
And here just some more visuals we used for socials, OOH and online banner. You probably won't see these images because you are already sitting in front of your TV or MacBook watching the Google Pixel Frauen-Bundesliga. Enjoy!
